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Explanatory Beverage Charts

This Infographic Explains How Your Favorite Drinks are Made

— February 16, 2015 — Marketing
If you've ever wondered how your favorite drinks are made, this helpful chart entitled The Compendium of Alcohol Ingredients and Processes explains how a wide variety of beverages, from kefir to vodka, are made on a daily basis.

Most of the time, consumers aren't exactly sure how their favorite drinks are made. The Compendium of Alcohol Ingredients and Processess infographic is a helpful read to help consumers understand how popular drinks from around the world are made and what ingredients are used in them. For example, the chart showcases how vodka is made using crushed potatoes, boiled water and salt and that Uganda's popular Tonto beverage is made using over-riped bananas and sorghum and contains %9 alcohol. Thanks to the graphic images of each of the drink ingredients, this chart is a breeze to read.
Trend Themes
1. Beverage Ingredient Transparency - Demand for ingredient transparency in the beverage industry creates opportunities for disruptive innovation solutions.
2. Alternative Ingredient Beverages - New alternative ingredient beverages could disrupt the industry in response to growing concern over traditional ingredients and processes.
3. Customizable Beverage Options - Consumers may demand more customizable beverage options, leading to innovation opportunities in the industry.
Industry Implications
1. Beverage Manufacturing - Beverage manufacturers can capitalize on opportunities to increase ingredient transparency in their products.
2. Alternative Ingredient Suppliers - Alternative ingredient suppliers could disrupt traditional beverage manufacturers by offering healthier and more sustainable options.
3. Food and Beverage Retail - Retailers could innovate by creating customizable beverage options for consumers who want more control over what's in their drinks.
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