The FACT. Spring/Summer 2019 collection follows the label's ongoing music-theme as it highlights casually designed fashion. The latest seasonal range features tees and fleece pieces, with the selection of some bags and cut-and-sew items joining the lineup. The label highlights four different genres for the season -- Acid Bass, Noise, Blank Generation, and Tekno + TR 909.
Acid-base references the deep sounds of ACID HOUSE, Noise raps to the DIY culture that surrounds experimental and underground music. Blank Generation draws inspiration from Richard Hell as well as the Voidoids album and finally, Tekno + TR 909 recalls the drum sounds of techno music. The graphic accents include text that reads "BLANK GENERATION" and "ACID-BASE" along earthy hued apparel.
The FACT. Spring/Summer 2019 is Full of Casual Pieces
1. Music-influenced Fashion - Opportunity to leverage the power of music as inspiration for fashion design.
2. Casual Fashion - Opportunity to create comfortable yet stylish clothing for everyday wear.
3. Graphic Accents - Opportunity to incorporate bold and eye-catching graphic designs in fashion pieces.
1. Fashion Retail - Opportunity for fashion retailers to incorporate music-themed collections and graphic designs to attract customers.
2. Music Merchandising - Opportunity for music artists and labels to expand their merchandise offerings beyond traditional music-related items.
3. Streetwear - Opportunity to incorporate music-inspired design elements into streetwear fashion for a unique and trendy look.