While there are many dating apps to choose from currently on the market, the Vancouver-based platform Tingle offers an unconventional way to connect through video FaceTime. The app lets users converse in real-time using video chat, to provide a more genuine form of connection as well as avoid catfishing.
Dating online can be tricky, when consumers are lead to make early judgement calls based on photos and virtual interaction. Tingle differentiates itself by allowing consumers to connect through anonymous and live video chats so that both parties can get a better feel if the connection is real and if they like one another.
The integration of video into online dating could be a potential way brands can reduce inappropriate messaging in romance-based apps.