Face Painted Beauty Closeups

This i-D Magazine Shoot Highlights the Season's Hottest Cosmetic Hues

Supermodel Toni Garrn stars in i-D's face painted beauty editorial, titled 'Feeling Blue? Try Painting Yourself A Different Colour'. The bold image series features a set of closeups by photographer Richard Burbridge. Burbridge captures his muse at close range while she dons face painted beauty looks by makeup artist Isamaya Ffrench.

Toni Garn dons fresh and natural locks by hair stylist Christian Eberhard and pulls off a manicure by Elsa Durrens. This conceptual beauty shoot shines a light on the season's hottest cosmetic hues.

The looks include colored lipsticks, bleached brow shades and neon eyeliner looks that include electric blue and vibrant yellow. Overall, this i-D beauty editorial celebrates artful imagery and plays with colorful makeup looks in an interesting way.

Colored Lipsticks
Opportunity for cosmetic companies to create bold and vibrant lipstick shades that appeal to artistic consumers.
Bleached Brow Shades
Opportunity for eyebrow grooming and beauty salons to offer bleaching services to customers looking for unique and eye-catching looks.
Neon Eyeliner Looks
Opportunity for makeup brands to develop a range of neon eyeliners that cater to the growing demand for bold and experimental makeup styles.

Sectors Adopting This

Cosmetics
Disruptive innovation opportunity lies in the development of innovative and vibrant cosmetic products for the artistic and experimental consumer market.
Eyebrow Grooming
Opportunity to offer new and unique eyebrow bleaching services targeted towards customers who want to stand out with eye-catching looks.
Makeup Brands
Innovation opportunity in creating and marketing a range of neon eyeliners to capture the interest of consumers seeking bold and unconventional makeup styles.
SCORE
6.2 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 95%
Activity 82%
Freshness 8%

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