Manasi 7 recently expanded its makeup range with a clever new product called Eye Glow Colour.
Specially designed for those who suffer from dry skin year-round, the new Eye Glow Colour is a perfect cream eyeshadow option. "Inspired by the unique and colourful Cotinis nitida," the brand explains, "these soft and blendable cream eyeshadows give your eyelids the perfect colour combination while imparting them with a subtle glow." This lit-from-within glow is achieved through the use of ingredients like organic sweet almond oil, beeswax, apricot kernel oil, and shea butter. And best of all, the product is buildable so you can start with one layer during the day, and add additional layers in the evening for a more intense look.
Image Credit: Manasi 7
Key Themes Behind This Trend
- Blendable Cream Eyeshadows
- Cream eyeshadows are becoming more popular as they are easy to apply and blend, providing a smooth finish for all skin types.
- Natural Ingredients in Makeup
- Makeup brands are focusing on using natural ingredients to cater to the increasing demand for clean and organic beauty products.
- Day-to-night Makeup Products
- Versatile makeup products designed for day-to-night transitions are gaining popularity, providing users with multi-functional options.
Where This Applies
- Beauty and Cosmetics
- The beauty and cosmetics industry is expanding with products that cater to specific skin types and focus on natural, clean ingredients.
- Organic and Clean Beauty
- The organic and clean beauty market is booming as consumers prioritize their health and seek out products with natural, sustainable ingredients.
- Fashion and Accessories
- Fashion and accessory brands are expanding their lines to include toiletries and makeup, capitalizing on the idea of a full lifestyle brand.
