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Demystifying Explosive Growth

Evan Williams Speaks About Twitter's Success at TED

— February 28, 2009 — Tech
Evan Williams, the co-founder of Twitter and the founder of Blogger, spoke at TED 2009 earlier this month about “How Twitter’s spectacular growth is being driven by unexpected uses.”

Twitter is clearly a trend that keeps on giving and Williams does a nice job of revealing how the folks using Twitter affected the service, changing it from simple status updates for friends and family to a communication tool now used for purposes like following breaking news (e.g., the San Diego wildfires) and for business use (e.g., following the location of an exceptionally popular Korean barbecue taco truck in LA).

He even reveals that the use of @name was an invention of Twitterers that was then built into the system. Of course, that convention is now becoming a part of web communication more generally, as you’ll see at Trend Hunter’s Community Wall!

Photo via Wikimedia Commons.
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