Jock Dorsey's alternative to Twitter, the Bluesky app is now available to users only by invitation and expands to Android devices after it arrived in the App Store earlier this year in February. The app has features including the ability to search for and follow other users, create posts including photos, and more. It currently has a limited amount of users and is still lacking social features including direct messaging.
CEO Jay Graber explains that "For developers, an open marketplace of algorithms will provide the freedom to experiment with and publish algorithms that anyone can use. For users, the ability to customize their feed will give them back control of their most valuable resource: their attention."
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What's Driving This Trend
- Invitational Social Apps
- Developing social media platforms that are only available through nomination could attract more exclusive user groups.
- Algorithm Marketplace
- An open marketplace of algorithms for developers to experiment and publish could create more diverse and advanced features for users.
- Customizable Social Feeds
- Giving users the ability to customize their feeds could generate a more engaged user base by providing them with more control over content.
Who This Affects Most
- Social Media
- The development of exclusive, invitation-only social media platforms could challenge existing social media giants and create new markets.
- Software Development
- The creation of an open marketplace of algorithms could lead to disruptive innovation in software development and new opportunities for startups.
- Artificial Intelligence
- An open marketplace of algorithms could accelerate the development of artificial intelligence, creating new applications and industries.
