'Bluesky' is a decentralized social app that initially began as a project within Twitter but has since spun off into a unique social media project that is currently being made available as an invite-only beta app, but is listed on the App Store.
Backed by none other than Jack Dorsey, co-founder and former CEO of Twitter, the 'Bluesky' social app makes use of an Authenticated Transfer Protocol, which means it essentially relies on open-source protocols.
The 'Bluesky' social app allows users to publish posts comprising up to 256 characters as well as photos. Users can follow other profiles and view their posts and updates on their timeline. One of the useful features of this social app is a section that suggests people to follow, as well as a feed that is dedicated to updates from Bluesky itself. The app also allows users to view their notifications, likes, follows and replies.
Still in beta testing mode, early impressions of 'Bluesky' are that it offers a user experience that is similar to Twitter in many ways, albeit with a decentralized protocol.
Image Credit: Bluesky Social
What's Driving This Trend
- Decentralized Social Apps
- The trend of developing social media apps using decentralized protocols offers opportunities for disruptive innovation in the social media industry.
- Authenticated Transfer Protocol
- The trend of using Authenticated Transfer Protocol presents opportunities for disruptive innovation in developing more secure and open-source social media apps.
- Open-source Social Media
- The trend of developing open-source social media apps provides opportunities for disruptive innovation in creating more user-owned and transparent platforms.
Who This Affects Most
- Social Media
- The social media industry can explore developing more decentralized and open-source platforms to cater to user-owned platforms.
- Technology
- The technology industry can explore developing more secure and user-owned social media apps using decentralized protocols.
- Blockchain
- The blockchain industry can explore opportunities in providing more decentralized and secure protocols for developing social media apps and platforms.
