This collection of energy bar snacks from Optimist are designed to serve a number of specific purposes for one's physical form, such as helping to tone the body, control weight or stimulate the brain.
Each of these energizing snacks boasts a colorful wrapper that helps to express its unique purpose. Two particularly standout snacks in the collection include the 'Women's Formula,' as well as another that is branded as 'Only for Men.'
With the rise of healthy living, many consumers are looking for naturally function-driven foods and beverages with intrinsic health benefits. One of the advantages of producing and marketing these kinds of products is that they do not need to be supported by health claims, since their benefits are typically built right into product names.
Function-Driven Energy Bars
More Stats +/-
Vegetable Snack Bars
Alternative Protein Collections
Refrigerated Snack Bars
Energizing Coffee Bars
Digestion-Aiding Snack Bars
Free 2018 Report & eBook
Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.
Our Research Methodology
This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.