If you find yourself second guessing the emails you write, these email tips could prove helpful. From Email Delivered, the infographic offers 10 Tips for Writing Effective Email Copy. This will appeal specifically to companies that use email blasts as a marketing tactic.
In order to make your campaigns stand out, defining the desired response is the first thing you need to figure out. Other email tips they included are defining the call to action, making the big idea clear, writing a killer subject line, being personal, selling the sizzle with an engaging opening paragraph, rewarding the reader, repeating the call to action, including a post script (PS) and teasing the next email.
Higher email conversions are linked to curiosity-piquing subject lines.