The Elle Denmark May 2012 Amanda Norgaard photoshoot mixes modern elements with a retro appeal. The Danish model is found clad in vintage high-rise swim shorts and lace gloves. The apparel selection here evokes images of the classic 1950s pinup housewife, clad in headbands and wide Jackie-O-esque sunglasses.
The resort backdrop featuring a tennis court and pool was captured by photographer Singe Vilstrup. This particular location adds to the production's old school glamor, reminiscent of pictures often seen of in-vogue women at lush cottages and spas. Norgaard also sports an assortment of eye-catching pieces, displaying an ice blue ribbed swim cap, a multi-colored knee-length dress and a large circular visor. The faded sepia finish solidified the nostalgic Elle Denmark theme.
Key Themes Behind This Trend
- Retro-inspired Fashion
- Opportunity to create clothing lines and accessories that blend modern and vintage elements.
- Nostalgic Aesthetic
- Opportunity to design products and environments with a faded sepia finish and old school glamor.
- Pinup Pool-girl Style
- Opportunity to market clothing and swimwear with a 1950s pinup housewife vibe.
Where This Applies
- Fashion
- Disruptive innovation opportunities in creating retro-inspired clothing lines.
- Photography
- Opportunity to specialize in capturing nostalgic and vintage aesthetics.
- Swimwear
- Disruptive innovation opportunities in designing swimwear inspired by pinup pool-girl style.
