Elevated Craft, a boutique brand specializing in high-end cocktail tools, has announced the launch of the Elevated Craft Hybrid Cocktail Glass. In many ways, the new product arrives as the cousin to the brand's popular Hybrid Cocktail Shaker, a premium and innovative take on the classic bar shaker.
The Elevated Craft Hybrid Cocktail Glass features a sleek design with a double-wall vacuum insulated stainless steel case. The case was designed to provide max insulation for drinks while prioritizing hand comfort. In addition, the case is entirely condensation-proof.
Within the case is a removable plastic insert -- the key piece to the glass's versatile design. The plastic insert features an integrated measuring system and can even be stored in the freezer to allow users to cool their drinks without the need for ice.
Image Credit: Elevated Craft
Key Themes Behind This Trend
- Hybrid Cocktail Glass
- The Elevated Craft Hybrid Cocktail Glass is an example of the trend towards combining classic barware designs with modern technology.
- Measuring Tools
- Elevated Craft's integrated measuring system in their Hybrid Cocktail Glass highlights the trend towards combining functionality and aesthetics in barware products.
- Insulated Drinkware
- The double-wall vacuum insulation in Elevated Craft's Hybrid Cocktail Glass is part of the trend towards creating drinkware that both keeps drinks hot/cold and is comfortable to hold.
Where This Applies
- Barware
- The launch of Elevated Craft's Hybrid Cocktail Glass creates potential for disruptive innovation in the barware industry as mixologists and bartenders seek out new and premium tools to improve their craft.
- Kitchen Tools
- Elevated Craft's combination of design, functionality, and technology in their Hybrid Cocktail Glass shows potential for disruptive innovation in the kitchen tools industry, particularly in the realm of drinkware.
- Housewares
- The trend towards high-quality, aesthetically pleasing, and functional housewares products is exemplified by Elevated Craft's Hybrid Cocktail Glass, and presents opportunities for disruptive innovation in the industry.
