Electra is a new sports drink that's free from artificial colors and ingredients, and it's full of vitamins, antioxidants, amino acids and electrolytes to support everyday athletes. Available in flavors like Passion Punch, Oh Yeah! Orange and Litty Lemonade, the "supernatural hydration" sports drink supports performance and recovery, plus prehydration and rehydration rituals.
Electra was founded by Fran Harris, who led the University of Texas to an NCAA championship in 1986 and played on the Houston Comets' first WNBA championship team in 1997. As Harris says, "I've consumed tons of hydration drinks over the past 30 years – many of them full of sugar and artificial ingredients. Consumers are demanding healthier options – less sugar, fewer calories and more functionality."
Image Credit: Electra Beverages