Founder and CEO Linda Treska supports the eco-friendly cosmetic industry through Pinch of Colour -- a brand that focuses on and promotes waterless products. The company offers a wide variety of shades -- from Honey Glow Balms and Honey Silk Marshmallow Tints to Matte Velvet Aria Lip Colors. Each eco-friendly cosmetic product boasts a waterless production and recipe developed "to conserve a precious natural resource." Water's role in the manufacturing of the lip shades is substituted by "soothing botanicals, nourishing natural oils and skin-loving fruit butters." The eco-friendly cosmetics, therefore, boast a non-toxic and hydrating formula that supplements and seamlessly blends with the skin.
In addition, Pinch of Colour is dedicated to making a change beyond ethical production practices. Hence, the company donates part of its proceeds to support water charities and make the resource available and safe to drink in developing countries.
Waterless Cosmetic Production
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