Free Trend Report Free 2018 Report & eBook

Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book. Our Research Methodology

This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.

The Staples Easy Button Now Comes in "Facil" for the French

 - Jul 20, 2009   Updated: Aug 17 2011
References: notcot
The now famous Easy Button from Staples just got a whole lot easier for people in French-speaking countries around the world. Instead of the push button with “easy” on the surface, there is “facil.”

It looks as though Yahoo has gotten on board the Easy Button train as well, but features someone yodeling instead of saying “That was easy!”

I would prefer the yodeling machine, but it could get annoying after a few consecutive pushes.

Implications - The face of today's consumer market is much different than it once was, as multiculturalism is no longer something that needs to be accepted, but is an expected part of life. That being said, companies must take different customs, cultures and languages into consideration when releasing products in hopes of keeping current with today's changing consumer.