Anti-Elitist Fashion Mags

Dust Magazine is About Unpolished Fashion & Art

Dust Magazine is about a new, raw and very intense point-of-view on fashion, art and young underground cultures, or as the editors call it, the "SEEDS generation."

The London-based bi-monthly magazine gives space to new talents in fashion, photography, and stands fiercely -- in an emphasized anti-elitist way -- for up-and-coming fashion and art contributors. The Seeds issue of Dust Magazine showcases photo series about angry antagonists in their anti-hip habitats, showing the featured artists' and models' inner motivations and depths.

The content of Dust Magazine is created by art curators and fashion editors from New York, Madrid, Milan, Berlin and Paris with the intent to elevate fashion content to a higher, pure more artistic level.

Photo Credits:
Coverjunkie.com

Raw Fashion
Opportunity for fashion brands to embrace a raw and unpolished aesthetic, catering to the anti-elitist movement.
Youth Culture
Opportunity for marketers to tap into the emerging 'SEEDS generation' and align with their values of authenticity and non-conformism.
Artistic Fashion Content
Opportunity for fashion magazines to elevate their content by collaborating with art curators and presenting fashion as a form of art.

Industries Being Reshaped

Fashion
Disruption opportunity for fashion brands to challenge traditional standards and embrace a more inclusive and diverse approach to fashion.
Photography
Opportunity for photographers to capture the raw and intense aesthetic of anti-elitist fashion and youth culture.
Marketing
Disruption opportunity for marketers to create campaigns that resonate with the values of the 'SEEDS generation' and reject elitism.
SCORE
5.6 out of 10
GENDER
30% Men70% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 77%
Activity 82%
Freshness 8%