DraftKings Marketplace, "an NFT ecosystem built by DraftKings (Nasdaq: DKNG) to provide mainstream accessibility for buying, selling and trading digital collectibles," recently expanded its market with the expansion into Canada ahead of its exclusive Wayne Gretzky NFT collection. The launch of the full Preseason Access Collection of Wayne Gretzky NFTs is provided by Autograph in partnership with Upper Deck. The new autograph versions are debuting on August 20th, 2021.
“We are more than excited to enter the Canadian market with the release of Wayne Gretzky’s Preseason Access Pass.” said Dillon Rosenblatt, CEO & Co-Founder at Autograph, “It’s an honor to work with Wayne and release his first ever official NFT, and we’re excited to showcase and share more about the full Gretzky Collection coming this fall.”
Image Credit: DraftKings Marketplace
Key Themes Behind This Trend
- NFT Ecosystem
- Opportunity for businesses to build an NFT ecosystem to provide mainstream accessibility for buying, selling, and trading digital collectibles.
- Digital Collectible Marketplace
- Creating a digital collectible marketplace can provide a new revenue stream for businesses.
- Sports Nfts
- Opportunity for sports businesses to capitalize on the growing market for NFTs by releasing sports-themed NFT collections.
Where This Applies
- Sports
- Sports businesses can use NFTs to create new revenue streams while engaging with fans in a unique way.
- Technology
- Technological advancements can enable the creation of digital collectible platforms and NFT ecosystems.
- Art and Entertainment
- The art and entertainment industry can take advantage of NFTs to monetize digital art and collectibles while providing a new art form for consumers.
