Tarte Cosmetics, a beauty brand founded in 1999 by Maureen Kelly, recently expanded its portfolio with the introduction of the all-new Double Duty Beauty Busy Gal Gloss. It's available in six colors including '9 To 5' that's described as a nude pink with a gold shimmer; 'Boss' that's described as a metallic gold; 'Coffee Break' that's described as a rosy pink with a pink shimmer; 'Do It All' that's described as a metallic mauve; 'Run This Town' that's described as a watermelon pink with a gold glitter' and 'Werk Wife' that's described as a sheer pink.
Tarte's Double Duty Beauty Busy Gal Gloss is infused with vitamin E to hydrate your lips for up to 12 hours. You can use this gloss alone or atop your favorite lipstick.
Key Themes Behind This Trend
- Vitamin E-infused Lip Glosses
- Opportunity for beauty brands to incorporate hydrating and nourishing ingredients into their lip gloss products.
- Long-lasting Lip Gloss
- Opportunity to develop lip glosses that offer extended wear time without drying out the lips.
- Multi-functional Lip Products
- Opportunity to create lip products that can be used alone or layered over lipstick for customizable looks.
Where This Applies
- Beauty and Cosmetics
- Opportunity for the beauty and cosmetics industry to innovate and improve lip gloss formulations by incorporating beneficial ingredients.
- Skincare
- Opportunity for the skincare industry to expand their product lines to include lip care products with hydrating and nourishing properties.
- Personal Care
- Opportunity for the personal care industry to offer consumers lip products that provide long-lasting hydration and protection.
