Choco-Hazelnut Donut Bouquets

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This Australian Shop Lets You Gift Someone a Nutella Donut Bouquet

— June 1, 2017 — Lifestyle
Delivering Sydney-wide, Aussie company Dessert Boxes lets you give loved ones an extremely meaningful -- not to mention delicious -- gift: a Nutella donut bouquet. Nutella donuts have been featured in co-branding campaigns including a flowery limited edition donut for Spring 2015 at Tim Hortons in Canada. Tim Hortons also recently offered a donut bouquet promotion. But Dessert Boxes is letting you give the gift that keeps on selling by combing the two for lucky customers Down Under.

With a goal of "waging war on boring gifts," the shop sells a variety of dessert boxes for special occasions. People have been using the Nutella donuts to celebrate mothers and even propose to significant others. The bouquets also come with a giant Nutella-filled syringe for extra chocolatey goodness.

Trend Themes

  1. Gourmet Donut Bouquets — Creating donut bouquets with unique flavors and toppings opens up opportunities for creative gift-giving and special occasions.
  2. Co-branding Campaigns — Collaborating with popular brands like Nutella for limited edition donut creations can attract attention and drive sales.
  3. Interactive Dessert Experiences — Including interactive elements like a giant Nutella-filled syringe adds novelty and excitement to dessert gifting.

Industry Implications

  1. Food and Gourmet Gifts — The food and gourmet gifting industry can leverage the trend of donut bouquets to offer unique and memorable gift options.
  2. Bakery and Cafés — Bakeries and cafés can explore co-branding opportunities with popular brands to create limited edition donuts and attract customers.
  3. Event Planning and Catering — Event planners and catering services can incorporate interactive dessert experiences like giant Nutella-filled syringes to enhance special occasions.
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