I'm sure the lovable creature on this Domo Tin Lunch Box is familiar to many North Americans, but they aren't exactly who or what he is. Well, ladies and gentlemen, the brown cartoon figure with monstrous teeth is Domo-kun, a Japanese television mascot whose now become a pop culture phenomenon. And, if you're so inclined, you may now own the lovable creature as a part of your lunchbox.
The Domo Tin Lunch Box comes courtesy of Neatoshop if features an image of Domo-kun living in his humble abode, dancing with a bunny companion and a pair of bats hanging from the roof. Lovers of vintage lunch boxes are sure to want to have one of these in their collection.
Implications - Consumers enjoy goods with whimsical and childlike product designs because they provide consumers with minimal escapist experiences. Corporations may consider redesigning their wares to be more lighthearted in order to garner more consumer interest and business.