Ideas
Explore the world's #1 largest database of ideas and innovations, with 470,002 inspiring examples.
Trend Reports
Discover why 1,267 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 313,776 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,267 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 313,776 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,213 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 470,002 cutting edge ideas.

Laptop-Filmed Pizza Ads

Domino's 'We're Hiring' Ad Was Filmed Entirely on Zoom

— April 28, 2020 — Marketing
Numerous industries have changed or pivoted due to the COVID-19 pandemic, and the ad industry is no different -- Domino's 'We're Hiring' ad spot highlights this change, as the pizza chain filmed a commercial entirely on Zoom.

In a unique move, Domino's successfully highlighted its dedication to social distancing with an ad filmed on the video conference platform that's currently on everyone's radar: Zoom. In the ad, real employees of the brand stand in front of their laptops to tell the viewer that the company is hiring, spotlighting some of the perks of working for the brand, including making some money during this difficult time, and helping to safely put food on peoples' tables.


Image Credit: Domino's
Trend Themes
1. Zoom Filmed Ads - The use of video conferencing platforms like Zoom for filming commercials presents an opportunity for brands to showcase their adaptability and commitment to social distancing.
2. Remote Advertisement Production - The shift to remote production methods, like filming ads from laptops, opens up new avenues for creative collaboration and cost efficiencies in the advertising industry.
3. Virtual Workforce Messaging - Creating advertisements featuring real employees delivering messages from their remote workspaces can help companies humanize their brand and connect with customers on an empathetic level.
Industry Implications
1. Advertising - The advertising industry can explore the use of video conferencing platforms and remote production techniques to create innovative and socially responsible ad campaigns.
2. Food Delivery - Food delivery services can leverage the trend of remote filming to showcase their commitment to safety measures and hiring opportunities in a relatable and engaging way.
3. Virtual Communication Platforms - Companies in the virtual communication platform industry, like Zoom, can partner with brands to offer tailored solutions for remote advertisement production, expanding their market reach and revenue streams.
2.5
Score
Popularity
Activity
Freshness