Japanese e-commerce and online shopping giant DMM Group has taken the step of launching its very own cryptocurrency exchange dubbed DMM Bitcoin, in a bid to tap into the growing cryptocurrency market in that country.
To begin with, the DMM Bitcoin cryptocurrency exchange will offer seven of the leading cryptocurrencies including Bitcoin, Ethereum, Litecoin and Ripple. In order to attract customers, the exchange is offering a range of incentives to early adopters, including a $9 credit and an assortment of operations that are free of fees and commissions. The exchange also offers a handy companion app and the promise of 24/7 customer service.
Japan is fast establishing itself as one of the most focused adopters of cryptocurrency and associated regulation, with DMM Group looking to take advantage of this by positioning itself as a go-to cryptocurrency exchange for Japanese traders, a move that will diversify its online offerings which already include media streaming and web shopping.