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E-Commerce Cryptocurrency Exchanges

DMM Bitcoin Brings Thrifty Crypto Services to Japanese Traders

— January 15, 2018 — Business
Japanese e-commerce and online shopping giant DMM Group has taken the step of launching its very own cryptocurrency exchange dubbed DMM Bitcoin, in a bid to tap into the growing cryptocurrency market in that country.

To begin with, the DMM Bitcoin cryptocurrency exchange will offer seven of the leading cryptocurrencies including Bitcoin, Ethereum, Litecoin and Ripple. In order to attract customers, the exchange is offering a range of incentives to early adopters, including a $9 credit and an assortment of operations that are free of fees and commissions. The exchange also offers a handy companion app and the promise of 24/7 customer service.

Japan is fast establishing itself as one of the most focused adopters of cryptocurrency and associated regulation, with DMM Group looking to take advantage of this by positioning itself as a go-to cryptocurrency exchange for Japanese traders, a move that will diversify its online offerings which already include media streaming and web shopping.
Trend Themes
1. Growing Cryptocurrency Market in Japan - Opportunity to tap into the increasing demand for cryptocurrencies in Japan by launching a dedicated cryptocurrency exchange.
2. Incentives for Early Adopters - Offering incentives such as credits, fee-free operations, and 24/7 customer service to attract customers and gain a competitive edge in the market.
3. Diversification of Online Offerings - Expanding existing online offerings of media streaming and web shopping by adding a cryptocurrency exchange, capitalizing on the growing popularity of cryptocurrencies.
Industry Implications
1. E-commerce - Integrating a cryptocurrency exchange into an existing e-commerce platform, providing customers with a convenient one-stop-shop for online shopping and trading cryptocurrencies.
2. Cryptocurrency - Launching a new cryptocurrency exchange in Japan to cater to the increasing demand for cryptocurrencies in the country, offering a wide range of leading cryptocurrencies for trading.
3. Customer Service - Developing a comprehensive customer service system, including a dedicated companion app and round-the-clock customer support, to provide a seamless trading experience for cryptocurrency users in Japan.
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