You’ll be running as fast as a raptor to your local Footlocker once you see these dinosaur Adidas ads.
Created by the Make Ink agency, their approach is to create a visually conscious campaign with brand subtleties that stimulate the viewer’s attention (ie. the 3 stripes in the eye of the t-rex). The dinosaur Adidas ads are designed to reinforce the longevity of the brand as well as its strength leadership in the market.
With ads like these, Adidas has ensured they won’t be going extinct anytime soon.