Digital Wellness Supplements

Lightbody's Total Eye Health Soft Gel Enhances Visual Function

People of all ages are now using more digital devices than ever, more frequently, and Lightbody specializes in the creation of digital wellness supplements to support and maintain eye health.

Eye health is not only impacted by exposure to screens and mobile devices, it's also impacted by poor hydration, nutritional deficiencies, a lack of sleep and other factors. With this launch, Lightbody is bringing awareness to the need for digital wellness during Women's Eye Health and Safety Month. The Total Eye Health + with Blue Light Filter supplement is the first of its kind to address all the parts of the eye for enhanced visual function.

The Total Eye Health + with Blue Light Filter takes the form of a soft gel that can be taken daily, and it has the potential to improve visual function in as little as a week.

Digital Wellness Supplements
The rise of digital devices usage has opened up an opportunity for businesses to develop digital wellness supplements that support and maintain eye health.
Total Eye Health + with Blue Light Filter
The launch of this supplement is the first of its kind to address all parts of the eye, presenting companies with an opportunity to innovate and create similar products.
Enhancing Visual Function
As people begin to realize the negative effects of digital devices on their eyes, there is a growing demand for products that improve visual function, offering businesses an opportunity to innovate in this space.

Sectors Adopting This

Nutraceuticals
The nutraceuticals industry can leverage this trend to develop innovative digital wellness supplements that support and maintain eye health.
Technology
The technology industry can innovate to create more eye-friendly devices or develop software to reduce blue light exposure.
Healthcare
The healthcare industry can develop innovative and specialized products or create awareness campaigns around digital wellness supplements that improve eye health.
SCORE
4.7 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 56%
Activity 67%
Freshness 17%