This digital projection watch, dubbed Ritot, rethinks the traditional timepiece. Although not straying too far from wearable technology as it is, it presents information in a much different way. Instead of having a face to read off of, it projects the time as well as information from social media and more on the forearm.
Designed by San Francisco-based Ivan Powell and Paul Smith, the digital projection watch allows such an accessory to remain sleek and simple. It only projects such things as the time when desired. With more than 20 colors available, people can have a Ritot watch for every conceivable outfit they have. The digital projection watch has already surpassed its original Indiegogo goal of $50,000 by almost four times the amount.
Why This Trend Is Growing
- Digital Projection Watches
- Opportunity for disruptive innovation in the wearable technology industry by rethinking the traditional timepiece and presenting information in a new way.
- Wearable Technology
- Opportunity for disruptive innovation in the fashion industry by incorporating technology into accessories like watches.
- Customizable Accessories
- Opportunity for disruptive innovation in the fashion industry by offering a wide range of colors and styles to match individual preferences.
Industries Being Reshaped
- Wearable Technology
- Opportunity for disruptive innovation in the wearable technology industry by rethinking the traditional timepiece and presenting information in a new way.
- Fashion
- Opportunity for disruptive innovation in the fashion industry by incorporating technology into accessories like watches.
- Consumer Electronics
- Opportunity for disruptive innovation in the consumer electronics industry by creating customizable accessories with advanced projection technology.
