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Head-Turning Helmets

Diesel's Hot Shot Helmets

— May 20, 2009 — Fashion
Diesel’s new collection of motorcycle helmets are as cool as they are practical. These Air Force-styled helmets feature a stitched neck protector and a padded lining that is both removable and washable.

The style of these flashy Diesel motorcycle helmets comes from an aeronautical military design, and was created in collaboration with AGV.

Implications - The recession caused many commuters to ditch their gas-guzzling SUVs and sedans in favor of more eco-friendly rides such as bicycles and motorcycles. These consumers still yearn for the personalization that a car offers, and to respond to this need, designers are increasingly creating aesthetically pleasing helmets and jackets for riders that offer protection and a way to express their personal style.
Trend Themes
1. Personalized Motorcycle Gear - Designers are creating aesthetically pleasing helmets and jackets for riders that offer protection and a way to express their personal style.
2. Eco-friendly Transportation Accessories - As more consumers choose eco-friendly rides like bicycles and motorcycles, designers are responding with practical and stylish accessories.
3. Collaborative Design in Fashion - The collaboration between Diesel and AGV showcases the trend of fashion brands partnering with specialized manufacturers to create innovative products.
Industry Implications
1. Motorcycle Gear - The motorcycle gear industry can seize the opportunity to create more personalized and stylish options for riders.
2. Transportation Accessories - With the growing demand for eco-friendly transportation, there is a potential for the transportation accessories industry to offer functional and fashionable gear.
3. Fashion and Design - Collaborative design in fashion presents an opportunity for fashion brands and specialized manufacturers to create unique and innovative products.
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