The Diesel SS11 Campaign is Hot and Dirty

 - Feb 9, 2011   Updated: Jun 7 2011
References: diesel & homotography.blogspot
The Diesel SS11 campaign is inspired by all things fabulously filthy. Dubbed as 'Dirty Jobs,' the collection features a photographer, a biker, and model in the newest denim from the global fashion company.

Diesel is known for its over-the-top campaigns, and this time is no exception. This super-sexualized campaign is sure to turn some heads. Check out the Diesel SS11 collection in the featured gallery.

Implications - One of the easiest and effective ways for a company to create brand awareness is by shooting sexy and controversial ads. These ads immediately provide your company with brand awareness and free coverage because they typically attract the attention of fans, detractors and the media.