This conceptual desktop fan has been created as a multifunctional solution for those who are looking to optimize the temperature in their living or working space in the summer months. Designed in two metallic color options, the fan is characterized by its rounded aesthetic that makes it a soft decor addition to a desktop to provide targeted heat relief. The fan features a shapeshifting design that can be converted from desktop to handheld with one quick movement to let users take it with them when heading out in the summer heat or to provide even more directed cooling.
The desktop fan is the design work of Sung Ho Park and Ki-tae Kim of BOUD for MINISO, and comes as a modernistic answer to the mundane cooling equipment presently on the market.
What's Driving This Trend
- Multifunctional Cooling Devices
- Opportunity to innovate multifunctional devices that are both desktop and handheld for targeted temperature control in a workspace or living space
- Shapeshifting Design
- Disruptive opportunity to create shapeshifting designs that adapt to different needs without replacing the entire product
- Modernistic Cooling
- Innovative opportunity to create a cooling product that has a modern, aesthetically pleasing design as well as a functional purpose.
Who This Affects Most
- Home Appliance Industry
- The multifunctionality of cooling devices could be disruptive to the traditional industry and could steal the market share from companies that do not innovate.
- Office Furniture Industry
- There is an opportunity for the introduction of modernistic-looking devices that can fit into contemporary workspaces without clashing with the aesthetics.
- Consumer Electronics Industry
- Shapeshifting design of cooling equipment could be a disruptive innovation opportunity in the consumer electronics industry, potentially increasing sales and customer loyalty.
