Anti-Distraction Driver Devices

The 'Derive VQ' Uses Smart Software to Enforce Good Driving Habits

'Derive VQ' is a revolutionary device that aims to end distracted driving. With all the smart accessories in cars, it can be hard to resist the allure of a mobile screen, but thanks to Derive VQ, this temptation can be completely blocked out. The Derive VQ is currently only available to fleet customers, but based on the overwhelming praise the device got at CES 2018, it is likely the Derive VQ will be open to the public soon.

Derive VQ is a combination of a device and an application. The app simply syncs up with the car's computer via an ODII dongle and allows users to control certain aspects of the driving experience. The app is primarily being marketed towards parents of teens as the Derive VQ allows them to ensure seatbelts are fastened, phones unusable, and can even monitor and shut off engines in the case of excessive speeding.

The app gives parents access over almost anything with a host of parameters that can be changed down to the smallest detail. Unlike other products that just provide driving reports, the Derive VQ actively stops bad habits.

End Distracted Driving
The Derive VQ device aims to block out distractions and enforce good driving habits, presenting opportunities for the development of more anti-distraction technologies.
Smart Car Accessories
The use of smart accessories in cars provides an avenue for innovation in creating safer, more controlled driving experiences.
Parental Control Applications
The growth of parental control apps like Derive VQ presents opportunities for further development of apps that allow parents to monitor and enforce safe driving habits in their teens.

Where This Applies

Automotive
The automotive industry can explore the integration of anti-distraction technologies like Derive VQ into their vehicles to enhance safety and driver focus.
Technology
The technology industry has the potential to develop more smart car accessories that improve driving experiences and reduce distractions.
Mobile Applications
The mobile application industry can capitalize on the trend of parental control apps and create more innovative solutions for monitoring and enforcing safe driving practices.
SCORE
3.9 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial
  • Gen X (primary audience)
POPULARITY
Popularity 47%
Activity 63%
Freshness 8%

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