- Dec 20, 2007   Updated: May 31 2011
References: inventorspot
People who love to customize everything can now create their own chocolate on a reasonable budget. This is a really cool idea from DekoChoco, a Japanese chocolate company.

Just go to their website and design your own package by adding text and images. It takes about 3 weeks to get it.

The cost is just about ¥2500 (about $22) for 45 personalized chocolates.

Implications - The continued prominence of the interactive and interconnected digital age has shown how the ability to personalize and customize a product has increased in importance. Products or companies that focus on the offer of personalized products or customizable commodities score with consumers on a gut level, by allowing consumers to feel as though their opinion and personal preferences are of the utmost importance.