Big Hair + Beauty's CURL Defining Cremé Gel is a product that was created for consumers with hair that is curly, coiled or kinky and helps to provide definition and a light to medium hold. CURL boasts a unique texture, as the brand describes it as a hair product that looks like a cream and acts like a gel.
The new product from the natural haircare brand is packed with nourishing ingredients like mango butter, flaxseed and broccoli seed oil, catering to consumers who aim to live more consciously. As the brand's founder Melissa Sinclair describes, "Our customers have grown and we have too. They’re not just seeking out better products with better ingredients, they’re living and breathing conscious lifestyle in all areas of their lives and we aim to serve that."