A new lineup of Dead Man’s Fingers rum products are being launched by the brand just in time for the holidays to offer consumers a way to whip up high-quality cocktails at their leisure. The spirts come in four flavour options including Liquorice & Blackcurrant, Dragon Fruit, Banana and Cherry, which are each packaged in the brand's own skull glasses. Priced at £22.95 each, the spirits are being launched from Parfett's in the UK for shoppers to pick up alongside their favourite seasonal product varieties.
Dead Man’s Fingers rum Brand Manager Sam Caulfield spoke on the new spirits saying, "The trend for flavoured/spiced rums has continued to gain traction over the past year, now making it the fastest growing spirits category, and this is something that we’re seeing reflected in the brand’s success. We have built a loyal fan base of consumers who love the innovative flavours profiles, versatility and quirky personality of the brand, and our skull shaped glasses have become somewhat of a collector’s item. With this in mind, we’re confident that the combination of these limited edition flavours with the bespoke skull glasses will provide the trade with a brilliant gift offering, which is sure to be a hit with rum lovers this Christmas”.