dbrand launched an all-new line of phone cases titled the brand X-Ray case. These cases feature a design that is unique amongst all phone cases on the market. Rather than a simple printed image revealing the inner components like dbrand's 'Teardown' cases, the X-Ray cases were created using precise scans from a metrology lab combined with imaging hardware. This care and effort went into crafting the cases and skins specific to each available phone, meaning the skin truly reveals what the internal components of your phone look like.
The X-Ray cases are available at a special launch price of $24.95 USD, discounted from the $49.90 MSRP. Additionally, each customer who purchases the case will receive both the X-Ray (Light) and X-Ray (Dark) variants at no extra cost. This is because brand is proactive in assuming that consumers are not aware of the precise difference between these two modes, as the metrology technology stems from literal rocket science.
Image Credit: dbrand
Key Themes Behind This Trend
- Next-level Case Design
- The X-Ray phone cases by dbrand offer a unique design that reveals the inner components of smartphones in a way that is unmatched by other cases on the market.
- Advanced Imaging Technology
- dbrand's X-Ray cases utilize precise scans from a metrology lab combined with imaging hardware to create a skin that accurately showcases the internal parts of your phone.
- Innovative Consumer Experience
- With its X-Ray case line, dbrand offers customers a chance to see what the internal components of their phone actually look like, providing a new and interactive experience.
Where This Applies
- Mobile Accessories
- The introduction of dbrand's X-Ray cases presents opportunities for mobile accessory companies to explore new and unique ways of showcasing the inner workings of smartphones.
- 3D Scanning Technology
- The use of precise scans from a metrology lab in dbrand's X-Ray cases highlights the potential for the 3D scanning technology industry to expand into the realm of phone customization.
- Visual Merchandising
- The X-Ray cases by dbrand offer retailers the opportunity to create visually engaging displays that showcase the intricate details of smartphone internals, opening up possibilities in the field of visual merchandising.
