Inspired by the popularity of whipped coffee that people are preparing at home, graphic designer Paul Lee created a whipped coffee concept, packaging and brand identity for Dalgona. Two types of packaging designs were created, one for the original flavor and another that supports the creation of whipped matcha beverages. The packaging takes the form of 100% recyclable cardboard that has the potential to be creatively repurposed after it has served its intended purpose.
As making whipped coffee or matcha involves combining either instant coffee or powdered matcha with some sort of milk and sugar and vigorously mixing, these pre-packaged mixes have the potential to make it even easier for people to enjoy Dalgona at home.
Image Credit: Paul Lee