Active Silk-Infused Hair Products

Finesse Daily Renewal Shampoo & Conditioner Fights Summer Frizz

With the summer heat and humidity upon us, many consumers are looking to fight summer frizz, and one way to ensure smooth and silky hair is Finesse's Daily Renewal shampoo and conditioner. When hair is lacking moisturize, it tends to seek out moisture from the humidity around it, giving you frizzy locks.

Finesse's Daily Renewal shampoo and conditioner helps to ensure your hair gets the moisture it needs with its replenishing and hydrating formula. The products boast key ingredients such as active silk, soy, and keratin proteins that are able to deeply penetrate your hair's shaft and restore moisture to dry hair.

Thanks to its unique and specially developed formula, you can put your frizzy fears to rest and enjoy the summer weather with silky, smooth hair.

Silk-infused Hair Products
Opportunity for disruptive innovation in the hair care industry by incorporating silk and other proteins to provide deep moisture and fight frizz.
Moisturizing Hair Products
Opportunity for disruptive innovation in developing high-performance hair products that replenish moisture and hydrate the hair shaft.
Frizz-fighting Hair Products
Opportunity for disruptive innovation in creating innovative hair products that combat frizz, especially in humid conditions.

Where This Applies

Hair Care
Opportunity for disruptive innovation in the hair care industry by incorporating silk and other proteins to provide deep moisture and combat frizz.
Beauty and Personal Care
Opportunity for disruptive innovation in the beauty and personal care industry by developing high-performance hair products that replenish moisture and fight frizz.
Consumer Goods
Opportunity for disruptive innovation in the consumer goods industry by creating innovative hair products that combat frizz, especially in humid conditions.
SCORE
5.0 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 69%
Activity 72%
Freshness 9%