This adorable little lamp is the d-Vision Tomato Light, and as its name indicates, this design runs solely on the electricity from tomatoes. This is no small operation; see the gallery above for how many tomatoes it takes to get this wee lamp to illuminate.
Just like any battery-operated gadget, the gold d-Vision Tomato Light will run until its host tomatoes begin to rot and no longer contain energy.
Implications - In a society increasingly focused on sustainable products, a brand can benefit by creating products that are eco-conscious and reliable. By avoiding the easy route (carbon emitting products) and trumpeting its commitment to a Green economy, the company can market itself as one that is on the forefront of the development of environmentally-friendly living.
Key Themes Behind This Trend
- Produce-powered Technology
- Opportunities to develop eco-conscious, sustainable products that utilize produce as a reliable energy source.
- Sustainable Lighting
- The potential for sustainable lighting products to become more popular and replace traditional carbon emitting products.
- Food Waste Management
- Increased interest in finding new ways to utilize and prevent food waste.
Where This Applies
- Renewable Energy
- Opportunities for the renewable energy industry to expand and innovate using produce-based energy sources.
- Home Decor & Design
- Potential for a new trend in sustainable lighting and home design focused on eco-friendly and produce-powered products.
- Agriculture
- Opportunities for the agriculture industry to collaborate with sustainable energy companies to develop new and innovative ways to utilize food waste as a reliable resource for energy.
