Customizable foundations have become a go-to for individuals as these offerings take out the guesswork of matching pre-made options with one's skin tone—an process that is often tedious and imperfect. Lixr excels in this category with its Future Foundation Serum, a neatly packaged tailor-made foundation that is effective and nourishing.
The customizable foundation features powerful ingredients like squalane, hemi-squalane, jojoba seed oil, calendula oil, lavender oil, and more. Because Lixr is a farm-to-face beauty brand, the ingredients have been sourced from Founder Susanne Langmuir's Ontario farm.
Lixr gives individuals the option to enhance the effects of the Future Foundation Serum by including various skincare boosters in the tailor-made formula. For example, one might opt in for a Hydration Hero booster for plumping and firming benefits or a Balancing Act booster for increased radiance.
Image Credit: Lixr
What Makes This Trend Stand Out
- Customizable Foundation Serums
- The trend of customizable foundation serums is paving the way for personalized makeup options.
- Farm-to-face Beauty
- The farm-to-face beauty trend is disrupting the traditional beauty industry by sourcing products directly from farm owners.
- Skincare Boosters
- The trend of including skincare boosters in foundation serums is giving consumers multi-purpose beauty products.
Sectors Adopting This
- Beauty and Personal Care
- The customizable foundation serum trend provides opportunities for brands in the beauty and personal care industry to expand their product offerings with personalized options.
- Agriculture
- The farm-to-face beauty trend is creating new opportunities for farmers and agriculture industry workers to expand their businesses.
- Health and Wellness
- The skincare booster trend provides opportunities for brands in the health and wellness industry to create multi-functional beauty products that address consumers' specific skincare needs.
