Shade-Matching Makeup Devices

BoldHue Helps Beauty Lovers Create Their Perfect Foundation Color

The beauty industry has made great strides in inclusivity, yet some consumers still face challenges in finding suitable shade matches for their skin tone, prompting the development of BoldHue's custom shade-matching device.

The personalized foundation device uses advanced technology to help users create personalized blends that are tailored to the unique type and texture of their skin. BoldHue has a drawer that can be loaded with refillable pigments, and it works with a scanning wand to help users determine a suitable shade match. By scanning their face in three different places, users can achieve an accurate hue. After approving their custom shade, users will see BoldHue get to work and they can mix and wear their freshly made foundation formula.

Personalized Beauty Solutions
Users can now create personalized foundation blends at home, tailored specifically to their unique skin type and tone.
Advanced Skin-scanning Technology
Advanced tools like scanning wands offer precise skin tone analysis, enhancing the user experience in home beauty care.
Refillable Makeup Systems
Refillable pigment drawers allow for sustainable and customizable makeup solutions.

Industries Being Reshaped

Beauty Tech
Innovative devices like BoldHue are merging technology and cosmetics to offer personalized beauty products.
Consumer Electronics
The development of skin-scanning wands highlights the integration of advanced electronics into everyday beauty routines.
Sustainable Beauty
Refillable systems in beauty products promote environmental sustainability while catering to individual needs.
SCORE
6.7 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America
GENERATION
  • Gen Alpha
  • Gen X
  • Gen Z (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 84%
Activity 87%
Freshness 29%