Sapporo’s canned coffee subsidiary, Pokka Sapporo Food & Beverage Co, created a ready-to-drink curry beverage that's packaged just like canned coffees sold in Japanese convenience stores. In a 190-gram can, Curry Mood Medium Spice shares the flavors of 10 spices and the brand suggests consuming it with bread or rice balls as part of a meal.
Since many traditional Japanese soups are heavy on broth and contain little solid food, the lines between eating and drinking are often blurred. This drinkable curry beverage pushes the concept further with its packaging, which is designed to fit right in with Japanese convenience stores that have a hot shelf for canned coffee and other hot drinks.
This product offers a fresh new take on a popular dish that's now easier than ever to take on the go.