Foreign Flavor Pop-Ups

loveholidays' Crisps from Abroad Shared Varieties from Around the World

For snack-loving travelers, one of the quiet joys of exploring a new place is stumbling upon a familiar brand offering a regionally specific flavor, and loveholidays' Crisps from Abroad celebrated local twists that feel like a small, delicious window into a different culture and taste. loveholidays commissioned a survey of 2,000 adults and found that 39% enjoy trying crisps that aren't available in the UK, and 27% love to expand their culinary horizons on holiday. At the Crisps from Abroad pop-up, guests were treated to 68 flavors from 19 countries, and 4,600 packets of crisps were given away. According to holidaymakers, the top flavors to try abroad are: Garlic and herbs; Sour cream and onion; and Barbecue.

Joe Manning, also known as The Crisp Connoisseur online, put his taste buds to the test in a mystery experience of six international crisp flavors.

SCORE
4.1 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Europe
GENERATION
  • Gen Alpha
  • Gen X
  • Gen Z (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 22%
Activity 0%
Freshness 100%