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Modernized Story Editorials

The CR Fashion Book 'Fairy Tale Theater' Photoshoot Stars Joan Smalls

— March 17, 2014 — Fashion
Fairy tales are an endless source of inspiration for the fashion world, yet the CR Fashion Book 'Fairy Tale Theater' editorial manages to put its own unique spin on them. It helps that it was shot by Lee Daniels, the acclaimed American film director of 'Precious,' 'The Paperboy' and 'The Butler.' Given full reign over the editorial, he put his cinematic vision to work on three stories in particular: Cinderella, Sleeping Beauty and Snow White.

Starring model Joan Smalls alongside rising star Michael B. Jordan, the CR Fashion Book 'Fairy Tale Theater' editorial is full of the director's signature grittiness. Yet the romance is not tarnished in the photoshoot. Instead, it is simply made more realistic, if in a dramatically dark way.
Trend Themes
1. Modernized Fairy Tales - Opportunity to innovate fashion editorials through modernized takes on classic fairy tale stories.
2. Cinematic Fashion Shoots - Opportunity to merge fashion editorial with cinematic direction for a more impactful outcome.
3. Gritty Romance Aesthetic - Opportunity to incorporate a signature gritty aesthetic that enhances instead of detracts from the romance in fashion editorials.
Industry Implications
1. Fashion Photography - Opportunity for fashion photographers to collaborate with filmmakers and experiment with more cinematic styles.
2. Fashion Magazine Publishing - Opportunity for fashion magazines to innovate their editorial content with creative takes on classic stories.
3. Fashion Retail - Opportunity for fashion retailers to incorporate a darker and more realistic aesthetic into their campaigns to enhance the romantic narrative.
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