"Counterfeit drugs kill an estimated one million people every year, while counterfeit agricultural inputs hinder productivity and keep smallholder farmers in poverty." These shocking stats are the driving force behind mPedigree's drug detection system -- centered around product identification markers that are added to authentic medications to ensure quality control and track inconsistencies.
The company speaks about the dangers of counterfeit medicines with examples like water passing off as insulin and more spotlighted in its latest commercial. The commercial was launched after its 2019 Skoll Award win and illustrates the company's proactive approach to helping end counterfeit medicine sales.
In addition to helping combat the ongoing sales of counterfeit and low-quality medication across Africa, mPedigree hopes to make better medicines available to the masses with more streamlined and accurate tracking and quality control inspections.
mPedigree Aims to Remove Counterfeit Drugs Off Africa's Street
Jana Pijak — September 9, 2019 — Lifestyle