The Tessemae’s Cosmic Jerry Sauce Pays Homage to Jerry Garcia
Michael Hemsworth — August 7, 2020 — Marketing
References: tessemaes & drugstorenews
The Tessemae’s Cosmic Jerry sauce is a new product for chefs that will offer them a way to spice up their favorite dishes with a touch of flavor in a simple yet high-quality manner. The sauce is achieved with a blend of honey, mustard, buffalo sauce and just a hint of umami to make it ideal as an addition to an existing recipe or even as a dressing or dipping sauce. The sauce has an organic, all-natural recipe that's also gluten-free and dairy-free to make it as accessible for as many consumers as possible.
The Tessemae’s Cosmic Jerry sauce was touted by Trixie Garcia, Jerry Garcia's daughter, who said, "A healthier world starts with what you eat! It's not only the quality of the food that is important but also the intention with which it was made. The Jerry Garcia family values Tessemae's commitment to creating all-natural and organic dressings and sauces. That's why a family-owned company like Tessemae's is the perfect partner for our dreams, and our taste buds! Why not work together for a better tomorrow? For our bodies and the planet!”
The Tessemae’s Cosmic Jerry sauce was touted by Trixie Garcia, Jerry Garcia's daughter, who said, "A healthier world starts with what you eat! It's not only the quality of the food that is important but also the intention with which it was made. The Jerry Garcia family values Tessemae's commitment to creating all-natural and organic dressings and sauces. That's why a family-owned company like Tessemae's is the perfect partner for our dreams, and our taste buds! Why not work together for a better tomorrow? For our bodies and the planet!”
Trend Themes
1. Musical Food Products - Food brands can create products that honor musicians, allowing fans to pay tribute through their consumption and generate interest among music lovers.
2. Specialized Cooking Sauces - The rise of specialized cooking sauces allows for consumers to experiment in the kitchen and personalize their meals with unique flavors and ingredients.
3. All-natural Food Products - The demand for all-natural, organic, gluten-free, and dairy-free food products continues to grow, creating opportunities for brands to innovate and provide healthier options for consumers.
Industry Implications
1. Food and Beverage - Food and beverage companies can capitalize on the trend of specialized cooking sauces and all-natural food products to cater to consumers seeking unique and healthier options.
2. Music and Entertainment - Music industry companies can partner with food brands to honor musicians and create products that tap into the fandom of artists, generating a new revenue stream.
3. Health and Wellness - Health and wellness companies can partner with food brands to create all-natural, organic, and healthier food choices, catering to consumers who prioritize healthy eating and sustainable living.
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