For summer 2009, MAC Cosmetics is releasing a collection of honey themed products including three lip glazes, two honey-tinged fragrances, eye shadows, and three highlighting powders in gold, apricot and warm brown.
Also available from MAC Cosmetics are body care products such as a moisturizing body wash and cream, and a multi-purpose salve.
Implications - A sticky appearance is not necessarily undesirable, and that is something MAC Cosmetics has realized with this unusual but effective line of cosmetics. When it comes to a product like this, the name of the game is packaging and branding, and the result is that even things which might not intuitively seem attractive can be made to seem alluring and exciting.
Sticky Sweet Cosmetics
More Stats +/-
Honey Enhanced Water
Honey Baked Ham Cupcakes
Free 2019 Report & eBook
Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.
Our Research Methodology
This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.