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Cosmetic Surgery Trend Report

Understand This Expanding Aesthetic Market

— March 17, 2012 — Fashion
Plastic surgery makeovers have progressively trickled down from the celebrity sphere. Stay-at-home mothers and couture models have gone under the blade in the name of beauty, making fake breasts and liposuction enhancements a common sighting. The concept of bodily tailoring is no longer alien, making the Cosmetic Surgery Trend Report a necessary brief for surgeons, nurses and practically anyone interested in the topic.

Themes like 'Frugal Vanity' are now commonplace, resulting in a surge of inexpensive plastic surgery alternatives. A growing narcissistic culture has exacerbated the spread of these options, and while some have opted for the treatments for medical reasons, the field has mainly been associated with aesthetics. The 10 PRO Trends and 118 associated reconstructive references contained in the Cosmetic Surgery Trend Report all speak to the prevalence of this field, the decline of which seems highly unlikely.
Trend Themes
1. Inexpensive Plastic Surgery Alternatives - Disruptive innovation opportunity: Develop affordable and accessible alternatives to traditional plastic surgery procedures.
2. Narcissistic Culture - Disruptive innovation opportunity: Create technologies or services that cater to the growing demand for self-enhancement and narcissism.
3. Medical Reasons for Cosmetic Surgery - Disruptive innovation opportunity: Explore advancements in medical procedures that can provide cosmetic benefits to patients with legitimate health concerns.
Industry Implications
1. Plastic Surgery - Disruptive innovation opportunity: Integrate technology and data analysis into the plastic surgery industry to enhance patient outcomes and improve efficiency.
2. Beauty and Aesthetics - Disruptive innovation opportunity: Develop non-invasive beauty treatments and products to cater to the demand for cosmetic enhancements.
3. Healthcare - Disruptive innovation opportunity: Bridge the gap between cosmetic and medical procedures by creating new interdisciplinary approaches in the healthcare industry.
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