Paradoxical Community Engagement Apps

The JOMO App Encourages You to Spend Less Time On Your Phone

The thought of a smartphone app that aims to dissuade people from spending their entire lives with their faces buried in their devices may seem a bit paradoxical and ironic at first, but it's an idea that works to great effect in the form of the JOMO community engagement app.

Created by tech entrepreneur George Taylor III as part of a collaboration with Carolina Panthers star quarterback Cam Newton, the JOMO app helps people connect with activities, volunteering opportunities, festivals and other events that are of interest to them, allowing them to get involved in their communities.

With options ranging from gardening and craft beer breweries to sporting events and musical showcases, the JOMO app has something for everyone, and helps make it easier for people to get involved in community engagement.

Paradoxical Community Engagement
Apps that discourage smartphone usage while promoting community engagement can offer a disruptive innovation opportunity.
Hyper-local Event Discovery
Apps that provide a personalized and hyper-localized directory of events can create a disruptive innovation opportunity.
Volunteerism Facilitation
Apps that facilitate and encourage volunteerism can offer a disruptive innovation opportunity.

Sectors Adopting This

Mobile Application
App developers can create innovative apps that focus on community engagement.
Social Media
Social media platforms can integrate features that promote community involvement.
Non-profit Organizations
Organizations that focus on community service and volunteering can use such apps to encourage participation.
SCORE
1.3 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 11%
Activity 20%
Freshness 8%