Chic Naturalist Apparel

Vivien Ramsay's Colorful Fall Clothing is Made with Plant-Based Dyes

One of the most impressive things to take note of on the colorful Fall clothing from the Vivien Ramsay A/W 2014 collection is that all of the colors you see were created by the designer herself. Infusing true originality in her garments by harvesting her own dyes forced Ramsay to develop her own Pantone-like color reference system to bring order to her natural dyes.

Rather than being laden with unknown chemicals that will eventually work their way into the skin, Ramsay takes pride in the purity of her garments. Since the colors of the collection are all naturally sourced, the clothing has an inherent closeness to nature since the local flora and fauna available dictates the colors that will be used in her collections.

Natural Dyeing
Using plant-based dyes in clothing production to create unique and environmentally friendly colors.
Sustainable Fashion
Designing garments with ethically sourced materials and manufacturing processes that minimize harm to the environment.
Artisanal Production
Creating one-of-a-kind pieces by hand using traditional techniques and craftsmanship.

Who This Affects Most

Fashion
The fashion industry can explore natural dyeing techniques to offer eco-friendly clothing options.
Textile
The textile industry can adopt sustainable practices to reduce environmental impact of clothing production.
Crafting
The crafting industry can promote artisanal production methods to appeal to a niche market seeking unique and handmade products.
SCORE
2.4 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 32%
Activity 32%
Freshness 8%