After making headlines two years ago with its Miracle Gel line, Sally Hansen is back with an equally groundbreaking collection dubbed the 'Color Therapy' line. However, instead of making DIY gel manicures easier and more accessible, the new line focuses on strengthening and nourishing the nail itself.
Sally Hansen's new Color Therapy nail polish range is a restorative product that is meant to help strengthen nails. The formula in the polish is described as offering "the unique benefits of instant moisture and nourishment, while providing a noticeable improvement to natural nails." This is possible thanks to supercharged ingredients such as argan, acai and evening primrose oils, all of which offer the benefits of a professional manicure.
With 38 different shades to choose from, the new nail polish range is a great option for those who care about the health of their nails on the inside and out.
Why This Trend Is Growing
- Restorative Nail Care
- The development of nail care products that offer nourishing and strengthening benefits to natural nails, using ingredients like argan, acai, and evening primrose oils.
- Clean Beauty
- An industry trend towards cleaner and more holistic beauty products that offer a range of health benefits to various parts of the body and systems.
- Self-care
- A gradually increasing trend towards personal health and wellness, including at-home beauty and wellness routines.
Industries Being Reshaped
- Beauty and Personal Care
- Developing new products that offer more benefits than just aesthetic appeal or promotion, to cater to a growing market that is conscious of the products they use.
- Natural Wellness
- Incorporating plant-based ingredients and healing properties of different oils and herbs for not just beauty and cosmetic products but for other products that promote natural healing and wellness.
- Healthy Lifestyle
- Investing in products that cater to the growing health-conscious market by promoting health, wellness, and self-care.
