The Sally Hansen Miracle Gel Birthday Collection has been shown off by the brand as a series of nail polishes that celebrate 10 years of the brand's signature gel product range. The range includes a variety of shades that are rated to provide up to 10 days of color and shine when applied. This requires primer, color and topcoat steps to be followed to deliver a gel-like nail polish finish that's resistant to chips.
The Sally Hansen Miracle Gel Birthday Collection includes Brewberry, It's Sherbert Day, Party of Hue, Figgin' Love Hue, Affairy to Remember, Pink an Outfit, Twinkle Whites and Gel-ebrate. The products will be priced at $12.99 each, and are making their way to Walgreens, Ulta and Amazon now.
What's Driving This Trend
- Celebratory Gel Nail Polishes
- The Sally Hansen Miracle Gel Birthday Collection celebrates 10 years of the brand's gel product range.
- Long-lasting Nail Polishes
- The range offers nail polishes that provide up to 10 days of color and shine when applied.
- Gel-like Nail Polish Finish
- Users can achieve a gel-like nail polish finish that's resistant to chips by following the primer, color, and topcoat steps.
Who This Affects Most
- Beauty and Cosmetics
- The Miracle Gel Birthday Collection expands the offerings in the beauty and cosmetics industry.
- Retail
- Walgreens, Ulta, and Amazon are among the retailers that will carry the Sally Hansen Miracle Gel Birthday Collection.
- E-commerce
- The availability of the products on Amazon highlights the growing role of e-commerce in the retail industry.
