Serum-Based Blush Sticks

Haus Labs' Color Fuse Glassy Blush Balm Stick Rapidly Boosts Hydration

Hot on the heels of re-releasing its Color Fuse Blush Powder, Haus Labs by Lady Gaga is introducing another skin-caring color cosmetic for blush lovers: the Color Fuse Glassy Blush Balm Stick. This highly pigmented serum-based blush stick boasts more than 70% skincare and proprietary complexes to instantly hydrate and plump skin.

Some of the purposeful ingredients in the multi-use stick for the cheeks and lips include a Goji Berry Complex, plant-based squalane, Vitamin E and several fermented ingredients like arnica, green tea, licorice root and shiunko, each with a different benefit.

The long-wearing formula is available in several buildable shades like Glassy Hibiscus, Glassy Tangelo and Glassy Acai that make skin appear more luminous from the inside out.

Skincare-infused Makeup
The integration of high-performing skincare ingredients into makeup products addresses consumer demand for multitasking beauty solutions.
Multi-use Beauty Products
Products that can be used for multiple applications, such as cheeks and lips, provide convenience and value, catering to a streamlined beauty routine.
Fermented Ingredients in Cosmetics
Leveraging fermented ingredients in cosmetics taps into the growing interest in natural and potent skincare formulations.

Industries Being Reshaped

Cosmetics
The cosmetics industry can innovate by creating products that blend color and skincare, offering enhanced benefits and premium positioning.
Skincare
Expanding the use of skincare ingredients into color cosmetics can bridge the gap between makeup and skincare, appealing to health-conscious consumers.
Natural Ingredients
Focusing on the use of natural and plant-based ingredients in beauty products addresses the rising consumer preference for clean and sustainable beauty solutions.
SCORE
5.0 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 58%
Activity 64%
Freshness 27%